How We Started (And Why It Matters)
Back in 2017, I was sitting in yet another financial seminar where someone was promising to "transform your wealth mindset in just three days." The room was packed with hopeful faces, and I felt genuinely sad for everyone there—including myself.
That night, I called my colleague Sarah and said, "What if we actually taught people useful stuff? Like how to read a profit and loss statement without falling asleep, or why their business loan application keeps getting rejected?"
We started with 12 people in a community centre in Darwin. Eight years later, we've helped over 3,000 Australians build real financial confidence—the kind that comes from understanding numbers, not from motivational speeches.